– FREE LIVE WORKSHOP –
The Art of the Offer
An interactive workshop to help you package and price your services, programs, and paid resources to stay aligned with your values and bring in the clients and money you really want
Thursday, October 7 @ 12pm EST/ 9am PST
Coming up with services, programs, and paid resources like courses is relatively easy. You know what you like to do, what you're good at, and how you want to help others.
But figuring out how to package and price your offers… that's where things start to get tricky. Especially with pricing!
Join me for this special 2-hour interactive workshop where we'll cover:
- How to articulate the full value of your offers so people understand what they’re getting
- Organizing your offers and resources so that they support your ideal client in their journey to becoming your ideal client
- Tips on setting rates in a way that honors your hard work and feels accessible to your prospective clients
- Using effective pricing strategies like anchoring and tiers in an ethical and heart-happy way
- How to price services when you’re brand-new in your business
- Maneuvering mindset blocks that keep you undercharging, discounting, allowing scope creep to erode your profits, or putting off putting offers out there at all
This workshop will be great for you whether you…
…work 1:1 with clients or you have group programs.
…have low ticket offers or high-ticket offers.
…are new in business or you’ve been at it for years.
A NOTE ABOUT REGISTRATION: This workshop will be recorded but the replay will only be shared with those who attend live. This is both to protect the consent of people who decide to turn their cameras on while we're together in the Zoom room as well as encourage you to show up live.
Hi! I'm Lisa Mullis –
As a copywriter and designer with 20+ years of entrepreneurial experience, I help service-based entrepreneurs look, sound, and sell like the high-value experts they are.
I primarily work with coaches, consultants, and creatives who are in mid-career transition, either out of corporate into entrepreneurship or making a pivot in their business. They’ve accumulated a lot of expertise and lived experience, but because they’re doing something new, their confidence is often low. This leads to a tendency to undercharge or work for free in order to “gain experience”—even when they’ve already proven themselves to be highly competent, committed professionals many times over.
In helping them define their brand positioning and messaging, my clients get clear about the real value of their work and become totally sold on their own offers (amazing how many people try to sell without truly believing in what they’re selling). Once that happens, it’s magic! With words to communicate clearly and consistently combined with a solid belief in the awesomeness of what they’re doing, my clients easily attract people who are a match for their offers and happy to pay the fees they deserve. Ultimately this leads to ever increasing levels of joy and income in their businesses.
