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As a copywriter and designer, I primarily work with coaches, consultants, and creatives who are in mid- to late-career transition, either out of corporate into entrepreneurship or making a pivot in their business. They’ve accumulated a lot of expertise and lived experience, but because they’re doing something new, their confidence is often low. This leads to a tendency to undercharge or work for free in order to “gain experience”—even when they’ve already proven themselves to be highly competent, committed professionals many times over.
In helping them define their brand positioning and messaging, my clients get clear about the real value of their work and become totally sold on their own offers (amazing how many people try to sell without truly believing in what they’re selling). Once that happens, it’s magic!
With words to communicate clearly and consistently combined with a solid belief in the awesomeness of what they’re doing, my clients attract people who are a good match for their offers and happy to pay the fees they deserve. Ultimately this leads to ever increasing levels of joy and income in their businesses.
Copy Camp is a FREE 5-day virtual adventure to finally find the words that will hook your audience like a good story shared ‘round the campfire.
Live trainings each morning to skill up your writing chops so you get the opens, opt-ins, and thriving client base you deserve.
Fun—and seriously useful—prizes PLUS get real-time feedback on YOUR materials.
Get on the notifications list to hear when registration opens for Copy Camp.