highlights
- The number one marketing strategy that has stood the test of time
- The best place to find your prospects
- How to build your confidence for doing outreach
- What you need to do BEFORE you bring up the subject of money
- How to bring up the topic of money
- Tips for having the sales and money conversation—what to say when you ask for their budget
- Tips for negotiating during the money conversation--how to come across in leadership and respect
Ilise Benun is the founder of Marketing-Mentor.com, the go-to online resource for creative professionals who want better projects with bigger budgets, through which she offers business coaching to small groups and 1:1. She is also a national speaker and author of 7 books, including "The Creative Professional's Guide to Money," and 3 online courses via CreativeLive – all tailored to the needs of creative professionals. Since 2008, she has hosted the Marketing Mentor Podcast and her newest project is her role as “Business Coach” for the Savannah College of Art & Design.
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