highlights
- Passion and positioning
- What’s wrong with leading with your assets
- How to handle having multiple passions
- The three different things you can focus your positioning around
- The most effective way to clarify your unique perspective, build thought leadership, and develop your branding

Terri Trespicio is an award-winning writer, speaker, and brand advisor who helps professionals of all stripes harness their creative genius to become better leaders. Her TEDx talk, “Stop Searching for Your Passion,” has more than 5 million views. She was recently named by Hubspot as one of the “Top 18 female speakers who are killing it” and cited as one of the world’s leading creatives by Creative Boom magazine.
A former magazine editor and radio host at Martha Stewart, she has appeared on the Today show, Dr. Oz, The Early Show, The Martha Stewart Show and The Anderson Cooper Show. Her work has been featured Oprah magazine, Marie Claire, Prevention, Business Insider, Forbes.com, and Inc.com. She leads several events and retreats each year for people who want to surface their own creative genius. An in-demand, top-rated speaker, Terri is also a stand-up comic and has performed all over New York City and beyond. She lives in Manhattan.

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